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Chuck Porter
Cripsin Porter + Bogusky |
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Mike Sheldon
Deutsch LA |
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Rich Silverstein
Goodby-Silvertstein & Partners |
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Nick Law
RGA |
In Part 2 we discuss the real deal on digital agencies going full service and traditional growing digital. Then we quiz you on 7 hot topics: True or False – Story telling = messaging & systematic design = behaviors? True [...]
In this final part we get to know Barry up close and personal. Why he isn’t a philosophy professor or a scuba instructor. His early beginnings in interactive, Barry the coffee barista, whats on Barry’s ipod Bob Dylan Tom Waits, [...]
BB E02P4 Barry Wacksman on Being a great digital agency [ 10:06 ] Play Now | Play in Popup | Download (180)Part 4 of the 5 part interview with Barry Wacksman of RGA. Kevin and Barry Discuss the digital agency landscape. Do brands realize they need a digital agency, revealing the lesson of Social MEdia, nike ballers network facebook application, iphone apps [...]
Barry and Kevin discuss: Client Technology platforms, The Nike Head to Head football platform, The Medium is the Message (ala Marshall McLuhan), Pitching and the brands RGA works with, the blue sky pitch vs realities of client technology infrastructure.
Be sure to not only watch the You tube videos, but you can also listen to audio or just subscribe to the audio podcast here. This week we discuss what social media is not, the true new media, creation of [...]
Hi I’m Kevin Kelly & Welcome to the buzzbubble were we pick the brains of great minds in advertising. This week we get into the head of Barry Wacksman Chief Growth Officer of RGA, voted as AdWeek’s #1 Digital Agency [...]
Join us for this, the final part 4 of 4 of the Interview With Alex Bogusky. We discuss: Shrinkage, The Mini Cooper brand and creating an icon, why CP+B went back to pitching, being in the spotlight – the agency [...]
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