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Kevin Buzz / April 3, 2013 1:54 pm
The BuzzBubble returns this week with the final installment of our interview with Dr. Bob Deutsch of www.brain-sells.com. We wrap things up with a conversation on the role of an agency in product change and development, spurring insights on the [...]
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Kevin Buzz / January 8, 2013 3:15 pm
In this third installment of our interview with Dr. Bob Deutsch, founder of www.brain-sells.com, there’s one big topic to cover: Ideas. Dr. Bob talks about not only what makes a big idea, but also about the entire concept of what [...]
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Kevin Buzz / December 18, 2012 1:44 pm
As we continue with Part 2 of our interview with Dr. Bob Deutsch of www.brain-sells.com, we discuss the way in which a brand is recognized and defined by the human mind. Dr. Bob tells us about how emotional attachments are [...]
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Kevin Buzz / December 4, 2012 2:00 pm
This week on The BuzzBubble, we sit down with Dr. Bob Deutsch, founder of www.brain-sells.com. As a cognitive anthropologist, Dr. Bob has a unique and invaluable insight into the inner workings of the human mind and how they affect the [...]