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Kevin Buzz / August 16, 2011 5:42 pm
Join us on the BuzzBubble for part three of our conversation with Mike Sheldon of Deutsch LA. In this episode, Kevin and Mike talk about Deutsch’s experiential work with VW, HTC and Snapple. Mike shares his thoughts on agency culture, [...]
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Kevin Buzz / July 27, 2011 4:17 pm
Check out part two of the new BuzzBubble episode with Mike Sheldon of Deutsch LA. Kevin and Mike talk about the VW “Slug Bug” ads as well as the HTC “You” campaign. Mike also discusses bringing Mobile, Search and Digital [...]
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Kevin Buzz / July 17, 2011 12:14 pm
We traveled to Los Angeles to sit with Mike Sheldon CEO of Deutsch LA. Part One opens with Mike recapping how he got to where he is today and we chat abouts ome recent campaigns Deutsch LA is responsible for, [...]
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Kevin Buzz / May 15, 2011 11:33 pm
We discuss how a good idea gets better, and why NOT to use turd polish.
Have Rich and Jeff changed AT ALL in 20 years? Find out…
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Kevin Buzz / March 7, 2011 8:11 am
This week we discuss what Nick means when he says “Mobile is everything…” and why understanding the “contextual moment” in advertising is more important than ever. We discuss how keeping Nike plus “fresh” is in many cases far more challenging [...]
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Kevin Buzz / February 25, 2011 10:20 pm
In Part 2 we discuss the real deal on digital agencies going full service and traditional growing digital. Then we quiz you on 7 hot topics: True or False – Story telling = messaging & systematic design = behaviors? True [...]
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Kevin Buzz / December 15, 2010 11:50 pm
We head on over to “re-heating up” Grey Advertising in New York City to spend some time with one of the leading digitally integrated minds in advertising, Perry Fair. We setup in a collaboration room next to Perry’s bullpen, and [...]
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Kevin Buzz / November 8, 2010 11:23 pm
We discuss Alex’s trip to the top agencies with Jeff Hicks, and what he found. Alex’s top 10 list of the new marketing rules. Making up the news rules and why he wanted to make CP+B the model for what an [...]
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Kevin Buzz / October 11, 2010 11:07 pm
Alex and Kevin discuss what was really eating at him as he decided to Exit CP+B then MDC. How the advertising industry has the potential to change it’s image in the near future. A stance on changing advertising to kids, [...]
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Kevin Buzz / September 27, 2010 10:56 pm
Welcome to Season 2 of the Buzzbubble where we travel back to Boulder Colorado 1 year after our first interview with Alex Bogusky at CP+B. This year Alex and Kevin are on the front porch of the Fearless Cottage where [...]