Our complete, full-length interview with Amir Kassaei, Chief Creative Officer of DDB, captures a conversation that covers a range of topics. Topics include his insight into DDB's Lemon 2020 vision, big data and the challenges with our current infrastructure, his views on digital as a tool as opposed to a platform, and the importance of creating relevance that enables you connect with customers on a human, personal level. We also get to know Amir a bit, getting a look into what inspires him, his passions and his motivations.
Comments
This post currently has no responses.