Leo Premutico on The Power of Story, Creative Process, and Giving Brands a Voice – 3 Minute Buzz

May 5, 2014

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As our discussion continues, we ask Leo for his thoughts on finding a voice for a brand and the power of a creative narrative. He shares some of his experiences, voices his views on actors as opposed to voiceover artists, and talks about finding an authenticity to match any creative.

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