Alex Bogusky Part 5 – Creating the Model & New Rules of Marketing

November 8, 2010

We discuss Alex's trip to the top agencies with Jeff Hicks, and what he found. Alex's top 10 list of the new marketing rules. Making up the news rules and why he wanted to make CP+B the model for what an agency should be. How to make up your own rules! And more. Watch part 5 of this 6 part series.


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