E03 Pt2 on The BuzzBubble Rob Schwartz Chief Creative Officer of Chiat Day

December 20, 2009


We Discuss:
Brain food, The Chiat Day culture, the brilliant people at Chiat Day, Lee Clows approach and Chiat Day's approach to the Big Idea and coming to a common "aha moment" with the client, disruptive ideas, getting to the Big Idea & Knowing your audience behaviors, the importance of research and focus groups, Advice for those just starting in advertising.


Comments

This post currently has one response.

  1. Mark Bilfield

    December 21, 2009 at 1:54 pm

    Rob:

    Hi. Happy holidays.

    Great comments on the culture, the people and energy.

    I was was also at the agency for 11 years as and it was the absolute best experience of my career. There is no substitute for TBWA\Chiat\Day!

    Regards to all. Have a great 2010!

    Best,

    Mark

    Mark@Bilfield.com

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